Get set go Argos

Helping to relaunch Argos as a super-retailer to super-shoppers.


Project Details
  • Client: Argos & Psona
  • Date: 2008 - Present
Business Objective

In 2014, facing the challenge of online retailers, Argos looked to rebrand the business as a leading multi-channel retailer. The ‘GET SET GO ARGOS’ campaign was conceived by CHI & Partners to highlight the brand’s unique offering whilst appealing to new and old customers alike.

What we did

Our role was to bring the new campaign to life in the digital and traditional stores through 15 second animations and static posters. A visual identity for promotions was developed with CHI & Partners and The Partners to transform the look and feel and energise the brand.

In-store & digital POS

Henry Wood House
2 Riding House Street
London W1W 7FA

+44 (0)20 7711 018 274